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Online Course: Business Launchpad
Module 1: Welcome!
Start here
Embrace imperfect action (4:43)
Find the time to work on your business
Business admin checklist (2:46)
Module 2: Your business foundations
What is a niche and how it can help your biz (7:15)
Define your ideal customer (2:37)
Market research + the problems your business will solve (3:10)
Competitor Research + Your point of difference (5:05)
Module 3: Define your services and pricing
Define the services that you will offer (2:56)
How to charge for your services: Hourly Rate (6:07)
How to charge for your services: Package Pricing (7:46)
Write an elevator pitch (4:39)
Module 4: Building Your Brand
Building your brand (3:37)
How to choose the right colours for your biz (3:53)
Create a logo for your business (7:39)
How to choose the fonts for your biz (4:12)
Create a branding board
Module 5: Website set up
Set the foundations of your website (4:52)
Introduction to the WordPress dashboard
Build your website with Elementor (6:01)
Things to do after installing your template (3:20)
Module 6: Writing content for your website
How to write content that connects and engages (5:00)
How to write your homepage (9:22)
How to write your about page (3:40)
How to write your services page (6:32)
How to create your contact page (2:48)
Sourcing images for your website (4:03)
Module 7: Building your website
Adding text and images to your template (6:35)
Adding and deleting sections (2:38)
To finish off your website (2:33)
Module 8: Introduction to social media
How to set up your Instagram account (6:10)
What should I post? (3:29)
How to write a good caption (3:49)
How to create Instagram content strategy (3:59)
Save time with a social media scheduler (1:56)
Essential tips to grow your Instagram audience (5:05)
BONUS: Fill in the Gaps Instagram Templates
Module 9: Congrats! Your business is live!
How to get your first client (6:53)
10 tips to help you navigate your first months as a business owner
Adding and deleting sections
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